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Retail. Easy.

Tips and Advice For Retailers – From Retailers.



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  • Christmas bags and boxes with a word Sale
  • thank-you
  • popshop
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Are Bar Codes Hurting Your Business?

Creating a lasting personal relationship with your customers is the surefire way to outlast and overcome any new technology that might undercut your profits.

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Do Loyalty Programs Work?

Loyalty programs can be a great way to reward your customers, if done right.

Christmas bags and boxes with a word Sale

Creating a Successful Sale

The holidays are in full swing, and slowly but surely it will be time to think about those end of year sales to push that extra inventory out the door. So I thought it would be a good idea to address the issue of merchandising a sale table, or shelf, or what have you. Also…

thank-you

8 Ways to Say Thanks to Your Employees

8 creative tips how retailers, during this busy season when there is hardly any chance to breathe or stop and reflect, can find time to connect with their employees, and say thanks. The holidays are always an extra special time for retailers. The pressure that retailers normally feel becomes magnified by the increase in business…

popshop

How To: Launch a Pop-Up Store

The pop-up store has become increasingly popular during the Holidays to create buzz for retail businesses, and help cash in on the increase of customers, or, fill an empty space either inside or nearby a business. A pop-up store is typically a short-term “mini-store” – or collection of products – that fit a particular theme…

    Recent Articles:

  1. Key Elements to Building a Success Business Blog

    Posted in General News

    Leah Singer

    By Leah Singer

    May 15th, 2012

    No Comments »

    Do you have your blog running yet? We recently posted about why businesses need a blog and how blogs are crucial to building your brand. We’re taking the discussion a step further by sharing with you the essential elements to consider before you launch your blog. Lets take a look at defining a niche, finding…

  2. Optimize for Local SEO Part 2 – Keywords

    Posted in General News

    Bradley Saul

    By Bradley Saul

    May 10th, 2012

    No Comments »

    In my last post I talked about the basics of local search — where to list your business online. Once you have your basic listings on google places, yelp, yahoo local, and bing local, you can do more to optimize your web presence for local searches. Today I’m going to discuss finding the right keywords…

  3. Is Your Business Using Rich Snippets?

    Posted in General News

    Leah Singer

    By Leah Singer

    May 8th, 2012

    No Comments »

    Anyone who has done a Google search in the last two years has probably noticed their search engine results page looks different. No longer is the Search Engine Results Page (SERP) filled with lines of text. Many results now contain rating stars, images, and vital information. These data-rich results are called rich snippets, and they…

  4. ← Older posts

Retail.Easy. Authors

  • Bradley Saul
    Bradley Saul is one of the owners of the West County Revolution Bike Shop in Sebastopol, CA.

  • Scott Fitzgerald
    Scott pedaled onto his current path when he opened his store Fitzgerald's Bicycles in 2002, which has been named one of the Top 100 Bicycle Retail stores in America.

  • Leah Singer
    Leah Singer is a writer who helps small businesses and retail stores enhance their marketing and creative endeavors.

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